WORK

CASE STUDIES

CMS CAMERON MCKENNA

CMS

Dominating the competition on key issues in top national, business and finance press.

BRIEF

Secure ongoing coverage and comment in the FT, The Times, The Telegraph and the top business and finance press.

APPROACH

Used our detailed understanding of the media machinery to keep CMS a step ahead of its competitors. For example, when Chancellor Darling announced financial reform, we delivered comments before Darling had finished speeking. CMS comment surrounded the issue in the FT, The Times, The Telegraph, The Independent, Reuters and Bloomberg.

RESULTS

We are delighted to have been working with CMS for four years, delivering a high volume of coverage every month in the FT, The Times, The Telegraph and top business and finance press.